As a marketer and fundraiser with 14 years experience in the nonprofit space, I know how to develop strategies that hit growth targets while meeting budgetary numbers.
Tell me what you need to achieve and I will build the strategies, define the tactics, and assist with the campaign execution to get you there.
Integrated Marketing Strategies
Your audiences want to be able to engage with their favorite cause whenever they feel like it and wherever they are, but how do you know which channels to focus your limited time and resources on? I’ll help you select the channels to engage the right audiences and develop integrated strategies to get the maximum from them now and into the future.
Donor Data Strategies
Data is the lifeblood of an effective marketing/fundraising strategy, and organizational revenue hinges on the quality and completeness of your data set and how effectively you use it. Whether you want to know who your best donors are and what their interests are; or how to collect the right data to ignite retention among your mid-level donors, together we’ll develop strategies and tactics to enable data to inform your marketing activities.
Tactical Marketing & Campaign Management
Whether as a one-off campaign or as part-time equivalent out-sourced staff, I can assist you with your organization’s marketing needs.